GO-TO-ITEMS

Essential Resources Recommended for Startups & Solopreneurs

Business & Brand Foundations

Purpose: Clarify direction, build trust, and create consistency

• Business Model Canvas or Lean Canvas
• Brand Strategy Workbook
• Unique Value Proposition (UVP) Generator
• Mission/Vision/Values Guide

Analytics & Business Metrics

Purpose: Measure what matters

• Google Analytics Setup Guide
• KPIs & Metrics Dashboard (Google Sheets or Notion)
• Revenue & Expense Tracker
• Customer Feedback Form Template (Google Forms or Typeform)

Marketing Strategy & Planning

Purpose: Turn ideas into action with clarity

• Marketing Plan
• 90-Day Content Strategy Planner
• Marketing Funnel Blueprint
• SWOT Analysis
• Campaign Calendar (Google Sheets, Notion, or Trello)

Productivity & Collaboration Tools

Purpose: Stay organized and reduce overwhelm

Notion: All-in-one workspace for planning and content
Trello or Asana: Task/project management
Zoom: For virtual meetings and workshops
• Daily Focus or Time-Blocking Planner

Ready to Build Smarter, Market Stronger, and Grow with Confidence?